(Tuesday, Nov. 9, 1999)

KFWB WEBSITE PROMOTES CHARITY GOLF EVENTS

Last July KFWB NEWS 98 launched a new service on its award-winning website, kfwb.com, called CHARITY GOLF ONLINE. Hosted by KFWB Sports Anchor ERIC TRACY, the service has been an overwhelming success. In the first 5 months of existence over 500 local charity golf tournaments, played on more than 80 Southern California courses, used the guide to publicize their fund-raising events free of charge. Next year as many as 1500 tournaments will turn to KFWB NEWS 98 to help their fund-raising efforts.

Charity golf tournaments raise millions of dollars every year for worthy causes. These tournaments offer golfers the chance to play on many public and private courses not otherwise available to them. With just a mouse click, golfers check a 6-month schedule of upcoming tournaments registered online by the charity organizers. It's a win-win situation for the charities and the golfing public.

Tracy, who came up with the idea and created the site, has been very involved in the charity golf community for more than 20 years. Playing in or serving as Master of Ceremonies for dozens of events annually tournament organizers often asked him for advice on getting publicity for their tournament. "That's how the idea was born" Tracy said, "The KFWB Charity Golf Online Guide was created to give charities the resource to announce the "when and where" of their fund-raising tournaments".

Susan Harrison, Regional Director of Sales for American Golf Corporation who own or manage 20 Southern California courses said she's heard the complaints and frustration all the time. "We host over 5000 charity tournaments a year in Southern California and tournament chairmen always want advice on how to let the public know about their events. We applaud KFWB's gracious effort to use space on their website as a clearinghouse for these events and we are gladly directing organizations who book tournaments with us to visit kfwb.com."

Bob Thomas, Director of Communications for the 150,000 member Southern California Golf Association (SCGA), also expressed excitement about the KFWB Charity Golf Online Guide. "Charity tournaments raise millions of dollars annually throughout Southern California and anything that helps that process increase is very, very welcome. "FORE Magazine" the official publication of the SCGA also directs it's readers to kfwb.com for a current listing of available tournaments.

KFWB NEWS 980 (980 on the AM Dial) continues to serve as Southern California's ONLY All-News Radio Station with around-the-clock news and information, sports, business reports and the most reliable "Traffic on the Ones!" Each month, millions of Southern Californians log on to kfwb.com website. One of the more popular pages is the Lexus Golf Update featuring everything from tournament scores to instruction, humor and more!

Tournament organizers and golfers will log on to kfwb.com and click on "CHARITY GOLF." The page will give them two link options - (1) Current Schedule of Tournaments and (2) Register Your Tournament Here. It's that easy!

The Current Schedule of Tournaments link will have a 3-month calendar featuring dozens of tournaments in Los Angeles, Orange County, Ventura and San Bernardino/Riverside county areas. The Register Your Tournament Here link will be an online registration form.

KFWB Sports Anchor ERIC TRACY, our resident golf expert, is supervising this site. He can be reached by email at erictracy@earthlink.net or via fax at 818-225-8256. Completed Tournament Registration Information can be mailed to: